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Tag Archives: branding

The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Backlinks are a huge part of the search engine algorithm. When…
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Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky, to…
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Pay Per Click Advertising Campaign (PPC) Explained

Increase your ranking by creating the best ad campaign ever and use this video as a simple reference for Pay Per Click. This…
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